Coffee and Starbucks Essay Example for Free

Coffee and Starbucks Essay ?Introduction Starbucks Corporation is an international coffee company and coffee house chain headquartered in Seattle, Washingston. Starbucks was founded in 1971, when three academicians, began a specialty coffee store called Starbucks Coffee, Tea and Spice in Seattle (Starbucks Corporation, 2009). In 1996, Starbucks operated its first international store expansion in Tokyo, Japan. With current approximately 19,500 stores in 58 countries (Location xcelerated, 2012), Starbucks is quickly becoming one of the best known brands and the largest specialty coffeehouse company in the world. The Market Demand of Coffee The demand of coffee in the United States has rose 2 percent in 2011(Perez, 2011). Americans drank 77. 4 billion cups of coffee during a year (Perez, 2011). A statistics showed that â€Å"the average consumption among coffee drinkers in the United States is 3. 1 cups of coffee per day† (E-Imports, 2012). With gathering the information and statistics, it has proved the demand of coffee market in the US is extremely high. Also, the coffee market is the potential market for rivals entering into. Hence, Starbucks has to attain strong competitive advantages and market demand with its resources and capabilities. Starbucks’s Resources and Capabilities An organization has the ability to identifying and determining the competitive power of their resources and capabilities to create competitive advantage. Business resources are the productive input or competitive asset that is owned or controlled by the organization (Thompson, 2012). In the case of Starbucks, the resources and capabilities are coffee bean, store ambience, employee culture, and brands and reputations. Coffee Beans Coffee beans are the natural resources of Starbucks. They are one of the most valuable resources for coffee industry. Starbucks was a purveyor of specialty coffee – it has seemed top-notch coffee beans to produce high quality of coffee. High quality of coffee beans was usually sourced directly from coffee-producing countries, for instance Kenya, Guatemala and Indonesia. Starbucks was usually acquired the coffee bean at a premium price for suppliers who suited the Starbucks’ standards, socially and environmentally responsible farming. Starbucks has committed the long term contracts with the supplier in order to protect both party with the price and quality of coffee beans. The Starbucks’s coffee beans provided a sustainable competitive advantage in the face of active competition. It is due to the high quality and premium coffee beans sourced from other country were uncommon and costly to imitate for competitors. Store Design and Ambience Starbucks was positioned as a â€Å"third place† between beyond home and work with the store design and relaxing ambience. The design of store is provided a comfort and relaxing environment for its costumer. Each detail of likes the style of fixtures, the edges of countertops and the texture of slate floors was examined to enhance the unique ambience and mood of the Starbucks store. With blended the colorful banners and artworks, the merchandise displays, the music and the aromas, Starbucks has created an attractive, consistent and stimulating environment that provided comfort of a home for customer, excellent customer service and quality products as the concept of â€Å"third place theme† (Moon Queich, 2003) cited by (Harveywallbanger, 2012). These elements made the Starbucks experience key in retaining its customers with the competitive advantage and capture new markets. The store design is valuable by providing a third place theme, a relaxing and conform atmosphere. Besides, it was rare design in United States as Starbucks is the first mover to replicate the Italian style coffee store. Competitors are difficult and costly to imitate as the Starbucks has an exclusive In-House architects and designers to ensure the right image and character for each store. Employee Culture A vital dynamic in Starbucks’s growth was the human resources, its employee. Starbucks has provided a great work environment around its employees, one of its most important resources and sources of sustainable competitive advantage (Gates et al. , 2011). Schultz believed that a plentiful employee benefits package was a key competitive advantage. Starbucks was the first company to offer all employees, even part-timer, were qualified to get healthcare benefits, participate in the Bean Stock program for stock option grants. Besides that, Starbucks has offered an extensive training program to each employee that includes a commitment to customer service experience and the knowledge of products (Balaban et al. , n. d). All employees of Starbucks were trained to have good customer experiences for retaining customers. For example, they were trained â€Å"just say yes† to customer requests. Starbucks’ approach towards employees benefited to company has maintained the turnover rate at 60-65 percent, while the other national industry turnover is about 150-400 percent a year. The plentiful employee benefit package provides a sustainable competitive advantage to Starbucks. It is added value to Starbucks because employees will have the better job performance due to the motivation and courage. It was rare as the Starbucks was the first company provided healthcare benefits and stock option plan. And also, it is costly to imitate for Starbucks’s competitors. Brand and Reputation Brand recognition and reputational are essential resources and capabilities to Starbucks’s competition advantage. According to Starbucks Strategy Fortune, â€Å"Starbucks store traffic has risen between 6 percent and 8 percent a year even in a down economy†. Starbucks reputation was growing mostly by word of mouth rather than spending on advertising. Schultz believed that opening numerous stores helped to build the brand to Starbucks by increasing awareness of the brand. On the other hand, Starbucks also strengthened its brand and reputation with Fair Trade Certified coffee and corporate social responsibility (CSR). The company collaborated with CARE and Conservation International to encourage environment responsible methods of growing coffee. These activities would be created the attention and attraction of its customers on the brand of Starbucks. Due with the strength of brand and reputation, Starbucks was achieved sustainable competitive advantages in the specialty coffee segment. Michael Porter’s Five Forces Model One of the powerful and widely assessment tools of an organizations industry’s competitive forces is the five forces model, created by Michael Porter. This model embraces that the competitive forces affecting industry success go beyond rivalry among competing sellers and include four coexisting sources (Thompson, 2012). The Michael Porter’s five forces are the threat of entry, the threat of substitutes, the bargaining power of buyers, the bargaining power of supply and rivalry among competing sellers. I will identify the competitive environment of Starbucks in coffee industry by using Michael Porter’s Five Forces Model. 1) Industry Rivalry The industry competition among the existing firms is positioned at the center of Porter five forces model. Rivalry is gradually growing against Starbucks each year as the growing of industry. The growth of industry rivalry has increased due to introduce the new products into the market and differentiate products based on quality, service and selection (Gamble Thompson, Jr. , 2011) cited by (Brown, 2011). With this point, Starbucks has introduced a new way of having premium coffee and new product of Frappuccino, was greatly differentiated from the competitors. Starbucks also served coffee with the highest freshness standards with FlavorLock bags. Starbucks compete to against two strong orgationation in the fast food industry who have operated coffee beverages and stepped into coffee market, McDonalds and Dunkin’ Donuts. The competitive threat distributed by McDonalds to Starbucks was referring to the Consumer Reports magazine in 2008 , which rated that the McDonalds the quality of coffee is better and the price is cheaper as compared to Starbucks. The industry’s growing has slowed down while the industry competition is increasing among existing firms. In short, the force of industry rivalry formed by the competition among coffees industry is characterized very strong. 2) The Threat of New Entrance The second competitive force of Porter’s model has significant differenced in the late of 80s and the recent competitive environment of Starbucks, is no barriers to entry. According to Porter (2008), barriers of entry are low in the specialty coffee industry. The coffee houses in the United States were about 585 in 1987 and 25000 in 2007. It showed that the new entrants of specialty coffee market was increasing speedily in 20 years. Besides that, the specialty coffee market had grown from $11. 5billion (2005) to $12. 27 billion (2006) in the United States. Due to the market demand growing rapidly, it was attracted a number of fast-food retailers, such company as McDonald and Dunkin’ Donuts. In addition, the product differentiation (included coffee selection, roasting and brewing) is considered weak. With these elements, it can be established that the threat of new entrants in coffee industry is moderate. However, Starbucks has a strong competitive advantage with a well-known brand and image, the quality service and diversity products, and a strong market in the segmentation. 3) The Threat of Substitutes Another competitive force of Porter’s model is the threat of substitutes. The force of substitutes is significant decreased in the coffee market. This is because, there are only little of substitutes product, such substitute as soft drinks, energy drinks and fruit juices. The principal substitution of products has posed a slight threat to coffee industry were carbonated soft drinks which introduced by the Pepsi and Coca-Cola company. In the past few years, studies have done that coffee has increasingly obtained the preference of consumer more than carbonated soft drinks. This is probably concentrated the healthy related with carbonated soft drinks, and evidenced that coffee is a relatively healthy preference. (Harding, 2000) cited by (Larson. , 2008) Based on the information and evidence, the threat of competitive substitute products is considered to be weak for Starbucks Corporation. 4) The Bargaining Power of Suppliers The bargaining power of supplier has changed in several ways through the widely growing in the coffee industry. Starbucks was purchased it premium coffee beans from the farmers that were numerous, small and unconnected during the late 1980s. In the recently years, coffee beans suppliers were joint by Fair Trade Certified coffee and acted like a large entity. Specialty coffee companies were making the coffee beans suppliers gradually important by seeking greater quality of coffee to compete the competitors in the market. The coffee beans suppliers today are more power, with increased joint and increased importance upon high quality coffee beans. Starbucks has work out with the coffee beans suppliers into continuing fixed-price commitments in order to ensure an adequate supply, which decreased the supplier bargaining power. (Larson, 2008) 5) The Bargaining Power of buyers The last element of five forces model is the bargaining power of buyers. The force of the buyer’s bargaining power is defined to the buyer’s capability to force down prices, and seek for higher-quality products and services (Porter, 1998, p. 24) cited by (Larson, 2008). The bargaining power of buyer in specialty coffee segment is considered high, since two strong competitor of Starbucks, McDonalds and Dunkin’s Donuts have offered the lower prices. However, Starbucks has introduced the several new products and high quality of coffee, highly differentiated to maintain consumers satisfied and away from competitors in the coffee market. Thus, the buyer bargaining power has offset and became moderate. The Summary of Michael Porter’s Five Factor In summary, the coffee market faces very strong forces from the industry rivals but it obtains weak forces from the threat of substitutes. Besides, the other three forces are considered as moderate. Generally, the impact of the five forces is moderate in the specialty coffee industry. Therefore, Starbucks is able to obtain the ideal revenues in the coffee market with operated effectively and efficiently. Starbucks’ Generic Strategy. There are three successful generic competitive strategies that organizations can apply to achieve their competitive strategies, included overall cost leadership, differentiation and focus, defined by Michael Porter. Overall cost leadership strategy implies an organization to apply lower overall costs to attract consumers. The differentiation generic strategy contains the creation of service and product as being valuable and unique for the industry. Focus is the last generic strategy, which aims a certain market of a product line (Porter, 1998, p. 38) cited by (Larson, 2008). However, Starbucks are suitable the broad differentiation strategy of the five generic competitive strategies nowadays. This strategy allows Starbucks to serve a broader customer base with the differentiation of product and service (Grant, 2009) cited by (Brown, 2011). This approaches to retain and attract as many consumer with the generally product mix. Starbucks had the unique skills, products and services reputation with the distribution segment of specialty coffee industry. For instance, Starbucks was developed an icy-blend of dark-roasted coffee and milk, named Frappuccino. This drink was a hit with $54 million sales in the first year on the national market. In addition, the high-quality standards and strong employee culture of Starbucks were known well in the specialty coffee industry. The high-quality coffee beans are purchased from Fair Trade Certified, considered a differentiation product to other competitors. The employees of Starbucks were also trained to have strong customer experience. In the differentiation strategies, Starbucks have strengthened the brand and reputation for quality and creative flair. Starbucks’ Strategy Options. Starbucks is able to create three strategic options for sustaining competitive advantage and further growing the business by having evaluated its forces. The three strategic options for Starbucks are that diversification, expansion and merger. 1) Diversification The diversification of a business is that introducing new products and offering new services to the industry. There are two way of diversification for business, be related or unrelated. Starbucks is suited to attempt related diversification, reflecting more association with the specialty coffee industry. Schultz believed that the company has lacked on blockbuster products, only the variations of products. Starbucks has a successful product diversification in the history with launched coffee and tea beverages, brewing and serving equipment, roasted coffee beans, music and gifts. The introduction of savory products such as cake, donut and muffin is a successful diversification as it can be combined with the existing product and core product, coffee. The diversification strategy is a good option for enhancing Starbucks’ growth and competitive advantage. 2) Expansion The expansion of an organization can be within a country and into an overseas market. Starbucks should reduce their expansion efforts in the United States and focus to expand its business into new countries to further internationalize it. The Economist stated, â€Å"While Starbucks has expanded so have its rivals. The firm’s home market seems to have reached saturation point. † With the rapid expansion, Starbucks is oversaturated in the United States. Therefore, this strategy option is suitable for Starbucks as the United States coffee market is reaching saturation point. If Starbucks has to go further growing and expanding, the international expansion is one of the best strategies for Starbucks. 3) Merger and Acquisition According to Investopedia, it defined as â€Å"a merger is an alliance of two organizations while an acquisition is the attaining of one organization by another. † The strategy of merger and acquisition sets out to accomplish the same goal, by increased broad customer base, market share and corporate strength of business. In the history, Starbucks has merged with Dreyer’s Grand Ice Cream to develop super premium ice cream and acquired a premium tea company, Tazo LLC. In the case study of Starbucks, there states that there were about 25000 coffee houses in the United States in 2007. The merger and acquisition of small specialty coffee retailers will enhances the market position, market share and competitive advantage of Starbucks. This is a strategy that will exploit opportunities whilst avoiding threats to further growing and expansion of Starbucks. Recommendations The first and most important process which Starbucks should take is to diminish the efforts expansion in the United States. According to Starbucks’ strategy Fortune, a new store will often cannibalize about 30% of the sales of a nearby Starbucks. The continuing aggressive of expansion in the United States by opening as many new stores of the same area is an act to cannibalize store sales. The reason why Starbucks should diminish their expansion plan is the coffee market has reached the saturation in the US. The overcapacity of expansion plans in a location will be met with failure to an organization. On the basis of all the evaluation and evidence referred for the strategy options, the recommendation is to further expand internationally. Starbucks can convey the remained investment into international development plans by reducing the expansion plans in United States. The expansion of international market offers a supreme target with three fundamental objectives. The first reason is the lack of awareness of coffee market in many countries which represent the prospective market share. For instance, Starbucks currently opens approximately 20,000 stores with 13,000 in the US and 7000 in foreign countries. The total coffee consumption per person in the US has lowered much than many countries, such country as Finland and Italy. With gathering the information, this proves that expand internationally, there is a massive coffee drinking population and potential market share to be selected. (Starbucks Corporation, 2008) cited by (Larson, 2008). Another reason that international expansion offers an ideal prospect is that the expansion of product innovation. For example, Starbucks has announced their Tazo tea brand into the Japanese market. And, Tazo was brought into the United States market as it was a successful trial in Japan. Tazo green tea has brought a success to Starbucks as it was a national drinks and showed that the power of brand in North America. Starbucks could have to evade the risk of brand reputation as more innovative products should run a trial in international markets. Since the markets have yet visible to Starbucks for a period time, it is possible to avoid a great risk with affecting the brand reputation. Therefore, Starbucks has great competitive advantage in the markets with expand intentionally. The last reason of international expansion is to increase the brand reputation. Building brand image is key factor to an organization as the brand will affects an organization’s sales and position in the market. For example, in case of Starbucks, the company has increased revenue from $7. 8 billion in 2006 to $9. 4 in 2007, along with an increase in brand value. In order to recover the exclusivity of Starbucks brand, Schultz would focus the expansion of international countries and slow down the expansion of the United States. Therefore, the international aggressive expansion will help to strengthen its brand image and regain a strong competitive advantage for Starbucks. In a nut shell, I am highly recommended a strategy decision to Starbucks is that expanding into international markets. International countries have represented the ideal potential market shares with the high demand of specialty coffee. By applying this strategy, Starbucks will continue to be the leader in the specialty coffee industry and further regain and strengthen its competitive advantage. Furthermore, it also gains the customer satisfaction in the international markets. International expansion is the way to move forward. Reference Balaban, S. et al. (n. d) â€Å"Management 600† Starbucks Coffee Company. http://cobweb2. louisville. edu/faculty/regbruce/bruce/cases/starbucks/starbucks. htm [Accessed on 7 April 2012]. Brown, H. (2011) â€Å"External Environmental Analysis of Starbucks and the Coffee Industry† Strategic Management MGMT 4340 http://www2. uhv. edu/chapao/MGMT4340/Samples/Project%20Sample%203. pdf [Accessed on 9 April 2012] E-Imports (2012) â€Å"Coffee Statistics† Espresso Business Solutions. http://www. e-importz. com/Support/specialty_coffee. htm [Accessed on 5 April 2012]. Gates, R. et al. (2011) â€Å"Strategy Analysis MGMT 562† http://freedownload. is/pdf/strategy-analysis-mgmt-562-2925711. html [Accessed on 6 April 2012]. Harveywallbanger. (2012) â€Å"Starbucks’ Customer Retention Strategies 89† HubPages. http://harveywallbanger. hubpages. com/hub/Starbucks-Customer-Retention-Strategies [Accessed on 6 April 2012]. Heavey, J. (2012) â€Å"Starbucks a Strategic Report†Scribd. http://www. scribd. com/doc/27614539/Starbucks-a-Strategic-Report-by-James-Heavey [Accessed on 8 April 2012]. Larson, R. (2008) â€Å"Starbucks a Strategic Analysis† Past Decisions and Future Options http://coe. brown. edu/documents/StarbucksaStrategicAnalysis_R. Larson_honors_2008. pdf [Accessed on 8 April 2012]. Location Excelerated (2012) â€Å"How many Starbucks are they? † Location Excelerated. http://loxcel. com/sbux-faq. html,

The Yellow Wallpaper :: Essays Papers

The Yellow Wallpaper The story of The Yellow Wallpaper begins with a family going away on vacation. It is revealed later that there are repairs or renovations being done on their regular house. The wife in the story believes at first that the house is haunted since no one has occupied the house for so long, but she finds out that it was only because of an ownership dispute. The main reason that the family goes on vacation is because the woman is sick. Her illness is most likely some form of a mental disorder. Her husband, who happens to be a physician, tell her that all she needs to get better is rest and to be around no stimuli. The woman automatically thinks something is wrong with the house, but she could not figure it out right away. One of the first things she does not like about her and her husband’s room is the wallpaper. She claims that it commits every artistic sin and is not made with any laws of radiation, alternation, repetition or symmetry. The woman starts to see mages in the wallpaper, and then she sees them move around and change as the light in the room changes. As time goes on, she begins to see a woman creeping around behind the front patter on the wallpaper. She eventually sees the woman in the wallpaper shake the front pattern that acts as a form of a jail for the woman. The wife writes that she thinks the wallpaper woman gets out from her â€Å"jail† during the day since she sees her creep around outside her window during the day. Towards the end of her vacation, the woman tries to figure out a way to get the top layer of the paper off from the bottom one. On the last night, she pulls off yards of the top layer while the wallpaper lady helps her out. Then in the morning, the wallpaper begins to laugh at her and she declares that she will finish getting off the top layer that day. She continues to pull at the paper while it laughs at her. At the end she decides to climb behind the first layer of wallpaper and creep as the wallpaper lady did. Her husband arrives and gets into the room after some time and then faints because he realizes his wife has gone stark raving mad!

Nursing and Patient Essay

For each of the above theories, please prepare the following; 1. Brief biography of the theorist (person who created the theory) 2. A brief discussion of the important assumptions and concepts of the theories. Florence Nightingale is the most recognized name in the field of nursing. Her work was instrumental for developing modern nursing practice, and from her first shift, she worked to ensure patients in her care had what they needed to get healthy. Her Environmental Theory changed the face of nursing to create sanitary conditions for patients to get care. Biography of Florence Nightingale Florence Nightingale was born in 1820 in Italy to a wealthy British family. She was raised in the Anglican faith, and believed the God called her to be a nurse. This call came to her in February 1837 while at Embley Park. She announced her intention to become a nurse in 1844. Her mother and sister were angry at her decision, but Nightingale stood strong. She worked hard to learn about nursing, despite society’s expectation that she become a wife and mother. In fact, she rejected a suitor because she thought it would interfere with her nursing career. In 1853, she accepted the position of superintendent at the Institute for the Care of Sick Gentlewomen in Upper Harley Street, London. She held this position until October 1854. The income given to her by her father during this time allowed her to pursue her career and still live comfortably. Though Nightingale had several important friendships with women, including a correspondence with an Irish nun named Sister Mary Clare Moore, she had little respect for women in general, and preferred friendships with powerful men. She died in 1910. Career of Florence Nightingale Nightingale is best known for her pioneering work in the field of nursing. She tended to wounded soldiers during the Crimean War. She became known as the â€Å"Lady with the Lamp† because of her night rounds. While nursing soldiers during the war, Nightingale worked to improve nutrition and conditions in the wards. Many injured soldiers were dying from illnesses separate from their injuries, such as typhoid, cholera, and dysentery. Nightingale made changes on the wards or started the process by calling the Sanitary Commission. Her work led to a reduction in the death rates of injured soldiers from 42% to 2%. Nightingale believed the deaths were the result of poor nutrition, inadequate supplies, and the soldiers being dramatically overworked. After collecting evidence that pointed to unsanitary conditions as a major cause of death, Nightingale worked to improve sanitation in army and civilian hospitals during peacetime. After the Crimean War, she established a nursing school at St. Thomas’ Hospital in London in 1860. The first nurses trained at this school began working in 1865 at the Liverpool Workhouse Infirmary. It was the first secular nursing school in the world, and is now part of King’s College London. Her work laid the foundation for modern nursing, and the pledge all new nurses take was named after her. Nightingale wrote Notes on Nursing (1859), which was the foundation of the curriculum for her nursing school and other nursing schools. This short text was considered the foundation of nursing education, and even sold well to the public. She also wrote Notes on Hospitals, Notes on Matters Affecting the Health, and Efficiency and Hospital Administration of the British Army. Nightingale spent the rest of her career working toward the establishment and development of nursing as a profession, paving the way for nursing in its current form. In 1883, Nightingale was given the Royal Red Cross by Queen Victoria. In 1907, she was the first woman to receive the Order of Merit. In 1908, she was given the Honorary Freedom of the City of London. International Nurses Day is celebrated on her birthday. Florence Nightingale’s Contribution to Nursing Theory: Environmental Theory Florence Nightingale is attributed with establishing the modern practice of nursing. She also contributed to the field with nursing theories still used today. One of her nursing theories is the Environmental Theory, which incorporates the patients’ surrounding environment in his or her nursing care plan. In this theory, the role of the nurse is to use the patient’s environment to help him or her recover and get back to the usual environment. The reason the patient’s environment is important is because it can affect his or her health in a positive or negative way. Some environmental factors affecting health according to Nightingale’s theory are fresh air, pure water, sufficient food and appropriate nutrition, efficient drainage, cleanliness, and light or direct sunlight. If any of these factors is lacking, it can delay the patient’s recovery. Nightingale also emphasized providing a quiet, warm environment for patients to recover in. The theory also calls for nurses to assess a patient’s dietary needs, document food intake times, and evaluate how the patient’s diet affects his or her health and recovery. Determining a patient’s environment for recovery based on his or her condition or disease is still practiced today, such as in patients suffering from tetanus, who need minimal noise to keep them calm and prevent seizures. http://nursing-theory.org/nursing-theorists/Florence-Nightingale.php s the founder of modern nursing, Florence Nightingale’s Environment Theory changed the face of nursing practice. She served as a nurse during the Crimean War, at which time she observed a correlation between the patients who died and their environmental conditions. As a result of her observations, the Environment Theory of nursing was born. Nightingale explained this theory in her book, Notes on Nursing: What it is, What it is Not. The model of nursing that developed from Nightingale, who is considered the first nursing theorist, contains elements that have not changed since the establishment of the modern nursing profession. Though this theory was pioneering at the time it was created, the principles it applies are timeless. There are seven assumptions made in the Environment Theory, which focuses on taking care of the patient’s environment in order to reach health goals and cure illness. These assumptions are: 1. natural laws 2. mankind can achieve perfection 3. nursing is a calling 4. nursing is an art and a science 5. nursing is achieved through environmental alteration 6. nursing requires a specific educational base 7. nursing is distinct and separate from medicine| The focus of nursing in this model is to alter the patient’s environment in order to affect change in his or her health. The environmental factors that affect health, as identified in the theory, are: fresh air, pure water, sufficient food supplies, efficient drainage, cleanliness of the patient and environment, and light (particularly direct sunlight). If any of these areas is lacking, the patient may experience diminished health. A nurse’s role in a patient’s recovery is to alter the environment in order to gradually create the optimal conditions for the patient’s body to heal itself. In some cases, this would mean minimal noise and in other cases could mean a specific diet. All of these areas can be manipulated to help the patient meet his or her health goals and get healthy. The Environment Theory of nursing is a patient-care theory. That is, it focuses on the care of the patient rather than the nursing process, the relationship between patient and nurse, or the individual nurse. In this way, the model must be adapted to fit the needs of individual patients. The environmental factors affect different patients unique to their situations and illnesses, and the nurse must address these factors on a case-by-case basis in order to make sure the factors are altered in a way that best cares for an individual patient and his or her needs. The ten major concepts of the Environment Theory, also identified as Nightingale’s Canons, are: 1. Ventilation and warming 2. Light and noise 3. Cleanliness of the area 4. Health of houses 5. Bed and bedding 6. Personal cleanliness 7. Variety 8. Offering hope and advice 9. Food 10. Observation According to Nightingale, nursing is separate from medicine. The goal of nursing is to put the patient in the best possible condition in order for nature to act. Nursing is â€Å"the activities that promote health which occur in any caregiving situation.† Health is â€Å"not only to be well, but to be able to use well every power we have.† Nightingale’s theory addresses disease on a literal level, explaining it as the absence of comfort. The environment paradigm in Nightingale’s model is understandably the most important aspect. Her observations taught her that unsanitary environments contribute greatly to ill health, and that the environment can be altered in order to improve conditions for a patient and allow healing to occur. Nightingale’s Modern Nursing Theory also impacted nursing education. She was the first to suggest that nurses be specifically educated and trained for their positions in healthcare. This allowed there to be standards of care in the field of nursing, which helped improve overall care of patients

Slave Trade Abolition Of Britain And United States Essay

Slave Trade Abolition in Britain and United States Introduction In America, slavery began when African slaves were forcefully brought to work for the production of profitable crops like tobacco. The slavery was practiced all over the American colonies in 17th and 18th centuries. These slaves helped in building the economy of the new nation. Invention of cotton solidified the belief that more workers were needed to work in the farm and ginnery. By middle of 19th century, the Americans westward expansion movement and the ever present abolition movement practiced in the north, provoked a slavery debate, which in turn led to Civil War that happened in 1861 to 1865. The union victory at last freed some 4 million slaves, and this legacy continued to influence the American history from the chaotic years to civil rights society in 1960s after a century of liberation. 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I have, for some time believed that technology was the greatest factor in abolition, but t he more I learn in class and in the readings,Read MoreWilliam Wilberforce and the Abolition of the British Slave Trade1441 Words   |  6 PagesWilliam Wilberforce the Abolition of the British Slave Trade William Wilberforce, a member of British Parliament, led a battle against Parliament to put and end to the slave trade, a brutal and inhumane business. It was not an easy feat to accomplish, lasting close to 20 years and there were many obstacles faced throughout the period. With persistence and perseverance, he and others that he worked with, were able to outlaw the slave trade of Britain. Not only did he affect his time periodRead MoreMan Has Brought The Application Of Property Law Essay1847 Words   |  8 Pages18th century, most people had a natural acceptance of the racial nature of using black people as slaves. To inhabitants of Europe, as well as settlers in the New World, the mere notion of being black was immediately allied with droves of negative associations, â€Å"it connotated heathenism, paganism, and connections with the Devil†. By 1750, slavery was widely accepted, and at that point in time, abolition was not something anyone was largely concerned with. Eur opeans thought of the enslavement of AfricansRead MoreThe Abolition Of The Slave System1915 Words   |  8 PagesSecondly, not only was the argument that slavery disappeared when abolition clearly became the economically rational option but another partial cause to the conclusion of slavery can be grasped in the changing social system of nations during this era. Morales of those both directly and not directly involved with the slave trade were transforming. The harshness of the slave system was being proven by the many slave suicides, runaways, first hand stories, and rebellions. Rousseau spread the idea inRead MoreAbolition of Slave Trade901 Words   |  4 PagesThe main reasons for the abolition of the slave trade The trading and exportation of slaves has been a large part if Britain’s history since the early 15th century and the British Empire had been partly founded on the basis of exchanging slaves for goods and foreign products. 400 years after the slave trade began and people were finally realising how morally wrong the exchanging of humans actually was and on March 3, 1807, President Thomas Jefferson signed into act a bill approved by CongressRead MoreEquality and White Superiority in The Little Black Boy772 Words   |  4 Pageslittle black boy states that his â€Å"soul is white† as a symbol of purity. Slavery in the United States began in 1619 when the first slaves were brought from Africa to Jamestown, Virginia. Theses slaves were transported to help in the production of crops such as tobacco and cotton. Slavery became legal in America, Canada and Britain in the year 1763. Slaves never learned how to read or write, since it was unnecessary for the labor. Also, traders and slave owners didn’t want the slaves to understand